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iceQR® In Case of Emergency Quick Response 


iceQRs store critical data that is available to the emergency services if the user is unable to communicate after an accident or for any other reason.


iceQR products are essential safety kit for motorsport and anybody participating in many sports and activities or for everyday use.




  • Next of kin 

  • Allergies

  • Medication

  • Medical history (relevant)

  • Doctors contact number

  • Driving licence number

  • National health number

  • Holiday itinerary

  • Contact details

  • Insurance

  • Photos of the user, carer or guardian etc.

  • Any other useful information


When the QR code is scanned, the data stored can be viewed by first responders.


Storage capacity

iceQRs can store up to 1500 characters and 10 photos so the information can be comprehensive. Using a dynamic QR code also gives you the ability to change the data stored at any time without renewing the iceQR.


Foreign travel

Due to the flexibility, all the information can be duplicated in the language of the host country if travelling abroad or other temporary details added as and when needed.


Cost of ownership after the initial purchase

Updates cost £1 to change all or part of the information stored. Storage of data lasts for 12 months from registration. This can be extended for £1 per year.


*QR codes can only be scanned when an internet connection can be established. If this is not possible at the scene, A&E departments should be able to download the details.